John founded Main Effort Financial as an independent financial advisory firm in 2001. Now, a Registered Investment Advisory Firm, Main Effort serves over 200 families and businesses around the world with over $50M in assets. John is a graduate of the United States Military Academy at West Point and prior to starting his firm he served as an Infantry officer both active duty and as part of the Massachusetts Army National Guard. From 1994-2001 he taught leadership and personnel management at Boston University, Boston College and Stonehill College. John is very active in the community where he is reestablished the Holliston Business Association in 2009. John currently serves on the board of the Department of Youth and Family Services as well as the Holliston Cable Access Television Board. In early 2018 he started the Community Action Fund which is a template organization offering people of a given community the opportunity to help those who are less fortunate. He is the co-host of the radio program "Money and The Law" on WMRC Radio. John is very involved in youth sports having coached at all levels for over 15 years. John lives in Holliston with his wife and 3 daughters.
Director of Client Services
Prior to joining Main Effort, Sharon was a Vice President at Bank of New York Mellon, directing a team of client service officers who managed approximately $700 million in trust assets. Prior to that position she was a Vice President at State Street Global Advisors, managing over $200 million in trust assets. She is a graduate of Suffolk University with a BS in Marketing, the Trust School at Williams College, and the National Graduate Trust School Northwestern University. She is a member of the Financial Planning Association.
Director of Operations
Joanne oversees office administration and is the coordinator of Main Effort’s client service operations. She brings to Main Effort an extensive background in consulting, primarily in the entertainment industry and is also an accomplished professional chef. She has serves as the Culinary Producer and Executive Chef to Chef Ming Tsai on his PBS television series, Simply Ming. She has extensive non-profit experience and is the founder and chairperson of the Timothy O'Connell Foundation, which provides financial assistance to groups and organizations pursuing research in cures for leukemia and other cancers. She is a graduate of The College of the Holy Cross.